October 8 2025
PIB Group Ltd has acquired general insurance specialists Ross Gower Group. Ross Gower Group will work alongside PIB Group’s Channel Islands division company, Channel Insurance Brokers.
Founded in 1948, Ross Gower Group is an end-to-end general insurance broker based in Guernsey. It provides car, home and commercial vehicle insurance to a loyal client base in the Channel Islands and the Isle of Man. The business is supported by a dedicated team of 18 staff, led by owner and director Dean De La Rue and director Gareth Burchell.
Ross Gower Group’s offering complements Channel Insurance Brokers’ existing offering in the Channel Islands. This, combined with its bespoke online system, makes it a strategic addition to PIB Group’s growing portfolio.
Channel Insurance Brokers was acquired by PIB Group in 2016, marking the Group’s second acquisition and entry into the Channel Islands market. Since joining PIB Group, Channel Insurance Brokers has demonstrated strong year-on-year growth across both personal and commercial lines.
This acquisition reflects PIB Group’s ongoing commitment to expanding its presence in specialist markets and delivering exceptional service to clients across the Channel Islands.
Tony De Sousa, Group Managing Director at Channel Insurance Brokers, said: “I look forward to working collaboratively with the Ross Gower team as we combine our expertise. By learning from each other and sharing our strengths, we are well positioned to further enhance the services we collectively offer to our clients and prospective clients across the Channel Islands. Together, I am confident we will continue to grow and deliver exceptional value to those we serve.”
Dean De La Rue, Director at Ross Gower Group, said: "Joining PIB Group and working closely with Channel Insurance Brokers marks a pivotal moment for Ross Gower Group, as two long-established Channel Island companies begin to collaborate. PIB Group’s entrepreneurial mindset is akin to our own - tapping into its ambition and capabilities will allow us to provide unmatched benefits to all policyholders, old and new.”
Gareth Burchell, Director at Ross Gower Group, said: "Working with the team at Channel Insurance Brokers is an exciting milestone for Ross Gower Group. With more than 75 years in operation, we have established ourselves as a leading insurance specialist in the Channel Islands. Joining PIB Group, and working with Channel insurance Brokers, will enable us to enhance the services we provide for our collective client base."